Published at: 2nd March 2022
London, Wednesday 2nd March 2022 – Motorway, the UK’s fastest growing used car marketplace, has signed a comprehensive partnership deal with Autovia, the UK’s number one automotive content and commerce business specialising in connecting people with their cars.
As Autovia’s ‘sell your car’ partner, Motorway will now be able to connect with millions of car owners via the biggest motoring titles in the UK, including Auto Express, evo, Car Buyer, DrivingElectric, Car Throttle and Octane. Visitors to any of Autovia’s media brands will see ‘sell your car’ placements across the websites, encouraging car owners to click through to Motorway to sell their car quickly and easily, and for a great price from the comfort of home.
The Autovia partnership is part of a strategy to increase awareness and consideration of Motorway amongst car owners and ultimately drive even greater volume and breadth of quality stock on the platform for dealers to acquire.
James Bush, Sales Director, Motorway said, “This strategic partnership with Autovia is a fantastic addition to our other established partnerships and represents another big step towards building a better used car market for everyone. It will allow us to reach even more car owners to tell them about an easier way to sell their car through Motorway, whilst continuing to support dealers in providing them with even greater quality stock without leaving their home or office.”
John Webb, Managing Director for Demand Generation, Autovia commented, “We are delighted to be partnering with a like-minded company in Motorway to offer even more support and value to our audiences as we continue to guide them through their car selling and buying journeys. Motorway provides a great way for our audiences to sell their cars quickly and easily, whilst giving them the best chance to get a great price. It also further emphasises our philosophy of supporting dealers as they navigate this rapidly evolving automotive landscape.”
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